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Value-Based Pricing – Increase Your Margins by Pricing Value
Many companies sell services based on costs such as time spent. This makes it harder to focus on the client or the problems you solve with your expertise. Value-based pricing is based on the value the company creates for the client.
Client Experience – They'll Never Forget How You Made Them Feel
Create unwavering customer loyalty by consistently delivering exceptional client experiences.
Unique Abilities – No One Does It Quite Like You
Successful firms don't just excel at what they do; they also work in a fundamentally different way compared to competitors.
Niche Expertise – Being the Obvious Choice
The most common trap businesses fall into is wanting to offer their services to everyone. The consequence is that they are not perceived as competent, relevant or credible.
Productization – Scale Your Business and Earn Revenue When You Sleep
You can improve quality and speed up delivery by turning your popular services into products. This way you can provide the same value but spend less time and effort.