Clients don’t want hours.
They want someone they trust to deliver the outcomes they need.
Trust is the currency that buys you the right to charge for value and outcomes.
Leancept partners with professional service firms and agencies whose business models are being undermined by the rapid commoditization of "tactical implementation." As AI shifts the value of "doing" toward zero, we help you pivot to the only business model that remains resilient: Outcome-Based Partnership.
Designing Your "Trust-First" Client Journey: We audit and redesign your client touchpoints and client experience to move the relationship from "reliable vendor" to "indispensable partner."
Innovating Your Service Moat: We help you innovate around your core offerings to create proprietary, non-comparable services that AI cannot replicate.
Implementing Shared-Risk Pricing: We help you design the frameworks and compensation models needed to transition from hourly billing to value-based and outcome-based contracts.
Designing Your "Trust-First" Client Journey: We audit and redesign your client touchpoints and client experience to move the relationship from "reliable vendor" to "indispensable partner."
Innovating Your Service Moat: We help you innovate around your core offerings to create proprietary, non-comparable services that AI cannot replicate.
Implementing Shared-Risk Pricing: We help you design the frameworks and compensation models needed to transition from hourly billing to value-based and outcome-based contracts.
Leancept was founded to help professional service firms become more client-centric and relationship-focused, and leverage the value and outcomes they create.
Over the years, Leancept has worked with clients in many different industries and increased their customer satisfaction and optimized their pricing through workshops, training, and coaching.
Book Your Introductory Meeting
Get in touch for a free introductory discovery call to discuss your needs and objectives.
"Working with Jakob was inspiring. We perceive him as a kind of Renaissance person with deep knowledge within a wide range of areas. He used this knowledge in an inspiring way that opened up our thoughts and discussions."
Anna and Marika, SEB
"Jakob is excellent! His expertise in UX as well as software development management is unique. Both deep as well as broad. As a person he lacks prestige, is solution-oriented and engaged, which influences his colleagues and those around him."
Mats, KPA
"Jakob has inspired the team and helped them improve their ways of working. His energy and expertise coupled with his desire to inspire others to grow and improve have resulted in several team learning initiatives."
Ingrid, ASSA ABLOY
"Jakob is like a management consultant but doesn't use Excel as much as methods from UX, service design and design thinking.
Filip, SEB
"A nice flow of the presentation, valuable info, super organized sources and amazing paper and book recommendations."
"As a CEO of a company that is often struggling with assisting clients in understanding what they really need from the IT product, which subsequently brings a lot of struggles to the development team, I really found your workshop an eye-opener. Thank you."
"Amazing [workshop] with great interactions and highly applicable substance."
"Your workshop was particularly insightful and has equipped us with practical skills that we are excited to implement."
"Thanks a lot for your session and knowledge sharing. We definitely learned new interesting things."
Hi,
I'm Leancept's founder, Jakob Persson, and I have over 20 years of experience in digital business, from writing for some of Sweden's leading IT magazines to co-founding an international digital agency.
My team and I have helped companies in a wide range of industries face the problem of declining customer loyalty by creating more customer value and investing in the customer experience – digital and analog.
In our work, we apply methods and practices from design thinking and the design of customer experiences (CX design), products (product design) and services (service design) to pricing and strategy.
With empathy for the customer and a starting point in the customer's perspective, the foundation is laid for lifelong customer relationships, premium customer experience and good-will that creates new customers on reference.
I look forward to the opportunity to work with you.
